The Cold Palette Manifesto: Gen-Z Designers Are Ditching Autumn Warmth for Stark, Icy Minimalism
Warm terracotta and harvest gold have had a long run, but a new wave of designers is pushing back hard — reaching instead for frost-white, slate, and barely-there blue-gray. This cool-toned minimalism isn't just a trend; for many Gen-Z creatives, it's a deliberate rejection of everything the seasonal color playbook has demanded. Here's why the warmth is going out.